IDEA to PRODUCT to BUSINESS

This mind-map aims to connect the overwhelming number of dots within the product management space. It also helps for a quick reference.

4 types of risks; 2 types of product failures; what should we do after our product fails; how can we reduce the probability of failures.

Elements of a product launch strategy; Elements of a post-product launch strategy

A transformative business model rarely results from technological innovation alone. It links a new technology to an emerging market need.

This decision of revenue stream / model cannot be taken in isolation. There are multiple fits that need to be looked at.

Why Apple products seem different from its competitors? A key reason is product positioning. Position your product to appeal customers.

What do firms do to increase the probability of converting a potential to a customer?

4 fits framework: product-market fit, product-channel fit, channel-model fit, model-market fit

Competing in an increasingly crowded space? If yes, stop competing! and explore the Blue ocean strategy.

Market sizing based on actual number of target consumers in India

Map 'value proposition' with customer expectations

A 360 degree understanding of the business