IDEA to PRODUCT to BUSINESS

This mind-map aims to connect the overwhelming number of dots within the product management space. It also helps for a quick reference.

What tools are used for strategy & planning?

Lifecycle marketing is a customer centric strategy that helps in retaining an existing customer.

A transformative business model rarely results from technological innovation alone. It links a new technology to an emerging market need.

Product-market fit can be achieved once we launch and continuously iterate. Lean Product Playbook is a widely used methodology.

Almost every product goes through four stages i.e., introduction, growth, maturity and decline. Not necessarily the fifth stage, revival.

Product repositioning is a faster and a less expensive technique of course correction.

Why Apple products seem different from its competitors? A key reason is product positioning. Position your product to appeal customers.

How do we measure the effectiveness of a long term strategy? Balanced scorecard a strategy measurement system.

Without proper execution, the best of strategies fail

Competing in an increasingly crowded space? If yes, stop competing! and explore the Blue ocean strategy.

Rules to help deliver sensational customer service

What is a north star metric?

Measuring product success

Pick any sector, more often than not, we would face stiff competition. Strategic positioning helps to combat this.

How do we articulate a good product vision

Having just good tech will make a product successful? Product strategy is key to connecting business objectives with the product